« PayPerPost? »

Get Paid for Blogging. You’ve been writing about Web sites, products, services and companies you love for years and you have yet to benefit from all the sales and traffic you have helped generate. That’s about to change. With PayPerPost™ advertisers are willing to pay you to post on topics. Search through a list of topics, make a blog posting, get your content approved, and get paid. It’s that simple.

PayPerPost :: Get Paid for Blogging, Blog Advertising, Advertise on Blogs

Wow - at first I thought this might have been a ship in the night, but apparently payperPost has teeth, and is settling in to become of of the more interesting Web2.0 companies that may indeed have a business plan with viability, providing companies and vendors the ability to advertise on blogs. After only 3 months, they’ve been able to now secure financing, and Techcrunch has interesting details with the executives of PayPerPost as to what their future directions look like.

Now, the question simply begs to be asked - would you write for money? Are their inmplications to a service such as this? Would your audience have to know that they were reading a post that was “sponsored” by the company you were posting about? What happened to non-biased writing?

Matthew Ingram has a serious article about the implications of disclosure/non-disclosure - and the credibility of the posters. 

He makes a valid point - and the question - “are you going to take a blog article seriously, if you know that the person is being paid to write about it?  Is there a difference between an advertorial, and say, a review of a tech gadget that someone has been given?  What about publications like EWeek and Information week, who are able to sustain themselves with advertorials and reviews?  They are still credible sources, but I bet that they get BIG BUCKS from companies for favourable reviews.

technorati tags:PayPerPost

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